Yahoo Sports reports: Fans learned earlier on Thursday, just hours before the World Cup began, that Fox had opted to utilize the FIFA-mandated mid-half hydration breaks to air full-screen advertising, a stark departure from usual soccer broadcasting standards that see each half air unencumbered by commercials. Suffice it to say, it didn’t take long for these commercials to…
sports | sports | Yahoo Sports | June 11, 2026 10:30 PM
Fox botches hydration breaks in World Cup opener, returns late to game action
Fans learned earlier on Thursday, just hours before the World Cup began, that Fox had opted to utilize the FIFA-mandated mid-half hydration breaks to air full-screen advertising, a stark departure from usual soccer broadcasting standards that see each half air unencumbered by commercials. Suffice it to say, it didn’t take long for these commercials to…
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This PeeDeeWire article is based on reporting from Yahoo Sports and links readers to the original source for full context.
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